For Business to Business (B2B) as well as Business to Consumer (B2C), retailers of spare parts and accessories for boating need interesting showcases for a niche audience.

Thanks to the experience of Nautic Sales & Marketing in the sales sector, we are able to offer this category of companies an ad hoc format, which combines some digital marketing opportunities in a very specific way: from the collection of qualified contacts of companies for those who deal with B2B to the tracking of purchases from the social ecosystem directly at the shop.

More and more repair and accessories for boating shops focus on e-commerce to reach a wider number of users. But “making a site” is not enough: it needs to be “seen” by search engines (first among all Google) so that Facebook and Instagram can correctly identify the flows of users interested in certain categories of articles, in order to target them through social media.

To carry out in an integrated way all the steps that serve to launch a high-performance e-commerce channel – which does not just rely on offering the “lowest price” but which communicates a unique value that includes the experience of the owner, the skills of the staff or customer support – a well-established team in e-commerce management from every point of view is indispensable.

Nautic Sales & Marketing provides retailers of spare parts and accessories for the nautical sector with the ability to optimize e-commerce sites in the nautical sector from all points of view.